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      Monthly Archives: January 2014

      Blackbaud Publishes npEXPERTS eBook Focused on Donor Retention

      Download the press release

      Thirteen experts from around the nonprofit sector share strategies
      for boosting donor engagement, loyalty and retention  

      Charleston, S.C. (January 15, 2014) — Blackbaud (NASDAQ: BLKB) today released npEXPERTS: Show the Love, a complimentary eBook featuring insight from 13 leading fundraising professionals on ways nonprofits can engage with their supporters to improve donor retention.

      Read the eBook: www.blackbaud.com/npexperts

      “Retaining donors is the single most important thing a nonprofit can do to ensure its impact is felt for generations to come,” said Frank Barry, Blackbaud’s director of digital marketing, who contributed the foreword for the book. “In this edition of npEXPERTS, we’ve brought together 13 nonprofit experts to share their knowledge on keeping donors coming back year-after-year.”

      According to research conducted by Chuck Longfield, Blackbaud’s chief scientist, nearly three out of four newly acquired donors leave within the first year, and the cost of acquiring a new donor is six to seven times more than it is to retain an existing donor.

      npEXPERTS: Show the Love, the second in the npEXPERTS series, features guidance on leveraging email and social media; how to mobilize board members; tips for enhancing monthly giving programs and more. The authors have covered the most relevant topics for humanizing the donor experience, boosting retention rates and improving lifetime value.

      Chapters in the eBook include:

      • The Case for Donor Retention: Why Retaining Donors is the Single Most Important Piece of Your Long-Term Fundraising Strategy by Roger Craver, The Agitator
      • Beat the Statistics by Falling in Love with Your Donors by Pamela Grow, GrowConsultingPA
      • The Perfect Donor Retention Plan Starts with a Simple Calendar by Mazarine Treyz, Wild Woman Fundraising
      • The Welcome Series: How to Bring Your New Donors Onboard the Right Way by Lisa Sargent, Lisa Sargent Communications
      • It’s All About the Stories You Tell by Vanessa Chase, Vanessa Chase & Co
      • Five Steps to Newsletters that Keep Your Donors Close by Nancy Schwartz, Getting Attention
      • Why Perfect Thank Yous Will Make or Break You by Claire Axelrad, Clairification  
      • Write On: Why Handwritten Notes Matter by Shanon Doolittle, Doogooder
      • Engaging Your Board Members in the Retention Process by Simone P. Joyaux, Joyaux Associates
      • Using Your Annual Report to Boost Donor Retention by Marc Koenig, Firespring
      • Using Social Media to Keep Donors by Marc A. Pitman, The Fundraising Coach
      • Branding by Raheel Gauba, Blackbaud
      • Bring Them in for the Long Haul: Monthly Giving by Harvey McKinnon, Harvey McKinnon Associates

      In addition, beginning in March authors of the eBook will participate in a free web seminar series focused on sharing best practices for boosting donor engagement, loyalty and retention.

      Read the free eBook today at www.blackbaud.com/npexperts.

      About Blackbaud
      Serving the nonprofit and education sectors for 30 years, Blackbaud (NASDAQ: BLKB) combines technology and expertise to help organizations achieve their missions. Blackbaud works with more than 29,000 customers in over 60 countries that support higher education, healthcare, human services, arts and culture, faith, the environment, independent K-12 education, animal welfare and other charitable causes. The company offers a full spectrum of cloud-based and on-premise software solutions and related services for organizations of all sizes including: fundraising, eMarketing, advocacy, constituent relationship management (CRM), financial management, payment services, analytics and vertical-specific solutions. Using Blackbaud technology, these organizations raise more than $100 billion each year. Recognized as a top company by Forbes, InformationWeek, and Software Magazine and honored by Best Places to Work, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, the Netherlands and the United Kingdom. For more information, visit www.blackbaud.com.

      Media Contact

      Melanie Mathos
      Blackbaud, Inc.
      843.216.6200 x3307
      media@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

      Blackbaud’s Commitment to Corporate Citizenship Grew in 2013

      Download the press release

      New report features philanthropic highlights and expanded investment in the nonprofit sector

      Charleston, S.C. (January 13, 2014) — As a leading global provider of software and services designed for nonprofits, Blackbaud (NASDAQ: BLKB) continuously strives to drive positive change in the world through its commitment to corporate citizenship. Blackbaud today released its annual Corporate Citizenship Year in Review, featuring how it invested in the nonprofit sector in 2013, including its commitment to empowering employees, the #GivingTuesday movement, and A Billion+Change.

      “From the beginning of #GivingTuesday we’ve been so fortunate to rely on the expertise, talent and data of the Blackbaud team,” said Henry Timms, interim executive director 92Y and founder of #GivingTuesday. “Not only have they helped track some of the progress, but they’ve helped shape overall strategy for the movement. We’re just at the beginning of #GivingTuesday, and we are really looking forward to partnering with them as we grow and improve our efforts.”

      Blackbaud’s investment in nonprofits and social good

      • As a founding partner of #GivingTuesday, Blackbaud provided data on year-over-year giving results and helped drive the movement by amplifying the message to nonprofits, businesses and individuals.
      • As an ambassador for skills-based volunteerism on behalf of the A Billion+Change pro bono service initiative, Blackbaud hosted Camp Blackbaud, an employee-driven pro bono effort aimed at teaching disadvantaged children product development skills and introducing them to potential careers in technology.
      • Blackbaud took its community grants concept company-wide and launched the Blackbaud Community Matters Grants Program offering a total of $101,000 in grants to nonprofits in communities where it has offices.
      • As a part of its commitment to sharing high quality data with the sector, the company provided nonprofit sector research including The Blackbaud Index, which measures charitable giving to more than 3,900 organizations with $12 billion in annual revenue on a monthly basis.
      • Blackbaud recently launched BusinessDoingGood.com, a free, practical resource focused on helping small-to-mid-sized businesses build give-back programs into their organizations.

      Blackbaud’s investment in its employees
      Blackbaud actively encourages its employees to get involved in their communities. Eighty-four percent of employees reported that Blackbaud’s work with nonprofits was important in their decision to join the company. Eighty-one percent of employees volunteer (21 percent serve on nonprofit boards or committees), both in traditional and skills-based volunteerism roles, giving an estimated 100,000 hours of service in a year.

      “Working at Blackbaud means working with people who share a passion for doing good,” said Rachel Hutchisson, Blackbaud’s director of corporate citizenship and philanthropy. “We work hard to ensure we are living up to our employees’ expectations of the company, and I’m so proud to see our ‘commitment to corporate social responsibility’ in the top three strengths identified in our 2013 engagement survey.”

      In 2013, Blackbaud and its employees also gave back by:

      • Donating 4,816 toys to Toys for Tots
      • Making 72 grants to nonprofits where employees volunteer
      • Encouraging grassroots employee leadership through Blackbaud Cares
      • Participating in service days in Charleston, SC (Trident United Way Day of Caring) and Austin, TX (Spring and Fall Service Days, The Entrepreneur’s Foundation of Central Texas), and other team volunteer activities around the world
      • Hosting a national service day where employees participated in a variety of service activities in their home communities

      “I volunteer as a mentor and it makes me feel connected to my community in a way I don’t normally get to feel,” said Meredith Cohen, a senior client success manager at Blackbaud and volunteer at Explore Austin. “Mentoring reminds me that sometimes all we need is someone to really hear us when we share. I work with nonprofits all day, and volunteering keeps at the top of my mind why our work is so impactful to the missions of the organizations we work with.”

      In addition, this year Blackbaud will launch the Blackbaud Fellows program, which offers grants to nonprofit professionals to assist in their career development and will expand Camp Blackbaud to other locations and audiences in the United States.

      Learn more about Blackbaud’s corporate citizenship program, and download the full report at www.blackbaud.com/corporate-citizenship.

      About Blackbaud
      Serving the nonprofit and education sectors for 30 years, Blackbaud (NASDAQ: BLKB) combines technology and expertise to help organizations achieve their missions. Blackbaud works with more than 29,000 customers in over 60 countries that support higher education, healthcare, human services, arts and culture, faith, the environment, independent K-12 education, animal welfare and other charitable causes. The company offers a full spectrum of cloud-based and on-premise software solutions and related services for organizations of all sizes including: fundraising, eMarketing, advocacy, constituent relationship management (CRM), financial management, payment services, analytics and vertical-specific solutions. Using Blackbaud technology, these organizations raise more than $100 billion each year. Recognized as a top company by Forbes, InformationWeek, and Software Magazine and honored by Best Places to Work, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, the Netherlands and the United Kingdom. For more information, visit www.blackbaud.com.

      Media Contact

      Melanie Mathos
      Blackbaud, Inc.
      843.216.6200 x3307
      media@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

      Blackbaud Highlights Key Technology Trends For Nonprofits in 2014

      Download the press release

      Mobile, analytics, focused software and the cloud to play key roles in helping
      nonprofits engage with supporters, focus on their missions

      Charleston, S.C. (January 8, 2014) – Blackbaud (NASDAQ: BLKB), the leading global provider of software and services for nonprofits and creator of The Blackbaud Index today announced key technology trends that will have the biggest impact on the nonprofit sector in 2014. Top technology trends to watch include: Mobile will continue to play more and more of a key role; analytics will provide greater insight for nonprofit organizations; software will become smaller and more focused; the cloud will provide cheaper and more secure alternatives for nonprofits; and social media will become more integrated.

      “In 2014, technology will continue to have an even greater impact on nonprofits,” said Mary Beth Westmoreland, Blackbaud’s vice president of product development. “Tremendous opportunities exist for these organizations to use technology to deliver on their missions in a very effective and scalable way, both when engaging with supporters and when managing back-end operations.”

      Key Technology Trends to Watch in 2014:

      • Mobile will be even more pervasive:
        Mobile will continue to be an essential part of how nonprofits engage with supporters and expand the reach of their staff. Nearly half of emails are now read on mobile devices. This means having a mobile-friendly approach to engaging donors has never been more important. Mobile devices are quickly becoming the platform of choice for computing and collaboration versus sitting behind a desk, and will change how organizations leverage data and drive mission delivery.
      • Analytics will provide deeper and keener insight:
        Data is the most valuable asset in any nonprofit organization. Consider how much additional web, social and interaction data is now being gathered by organizations. This ever-increasing amount of data means nonprofits must shift from collecting to analyzing. Nonprofits will use this data to understand what communication channels are most effective, how to better fundraise (who to ask for how much), how to effectively facilitate events or peer-to-peer fundraise, how to increase recurring giving, etc.  Understanding where other nonprofits are successful, how individuals respond to different communication (marketing) channels, and a supporter’s overall propensity and ability to give will be integrated into software to make it “smarter.” This will ultimately enable nonprofits to be much more successful.
      • Software will emphasize user experience:
        Software will continue to shift away from the importance of the underlying technology to the quality of the user experience. Deep knowledge of how nonprofits need to run their business and the mission-critical processes they depend on will trump the bits and bytes. As the switch to mobile devices for computing continues to gain momentum, solutions will be developed for mobile devices, tablets and traditional desktops by default. Information and functionality will be available to users in any environment without having to tab through monolithic apps or go through extensive training. And, data will be shared among these apps. This will also accelerate a move away from on-premises installations of software to Software-as-a-Service (SaaS)/cloud-based implementations.
      • The cloud will help lower costs, increase security:
        The cloud provides a secure, highly-available, managed, cheaper and less cumbersome environment for organizations. There will be less need to maintain applications and data in-house when the cloud provides a higher quality of service and accessibility in a far more cost-effective manner. The move to the cloud becomes even more critical due to the pervasive nature of mobile devices. The two environments were made for each other to share vast amounts of data and information from any place, anytime in a simple way. Ultimately, the cloud will serve as a game changer for many nonprofits, providing access to a multitude of services that were otherwise too costly even three years ago.
      • Social media will become more integrated as a communication channel:
        Social networks are the communication channels of choice for the emerging generation and will become more pervasive for business and personal use. Networks such as Facebook, LinkedIn and Twitter provide access to networks of potential donors, volunteers, members, alumni, patrons, supporters, etc. Applications will more seamlessly integrate with social networks and enable peer-to-peer and direct communication with constituents. The benefits and options for leveraging this integration are limitless.

      “Technology continues to change our world in very dramatic ways,” said Westmoreland. “The organizations that understand and embrace these changes will be best positioned to succeed for the foreseeable future.”

      About Blackbaud
      Serving the nonprofit and education sectors for 30 years, Blackbaud (NASDAQ: BLKB) combines technology and expertise to help organizations achieve their missions. Blackbaud works with more than 29,000 customers in over 60 countries that support higher education, healthcare, human services, arts and culture, faith, the environment, independent K-12 education, animal welfare and other charitable causes. The company offers a full spectrum of cloud-based and on-premise software solutions and related services for organizations of all sizes including: fundraisingeMarketingadvocacyconstituent relationship management (CRM), financial managementpayment servicesanalytics and vertical-specific solutions. Using Blackbaud technology, these organizations raise more than $100 billion each year. Recognized as a top company by Forbes, InformationWeek, and Software Magazine and honored by Best Places to Work, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, the Netherlands and the United Kingdom. For more information, visit www.blackbaud.com.

      Media Contact

      Melanie Mathos
      Blackbaud, Inc.
      843.216.6200 x3307
      media@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

      The Blackbaud Index: Overall Charitable Giving to Nonprofits Grew in November

      Download the press release

      The Blackbaud Index today reported that overall charitable giving to nonprofits increased 4.6% and online giving increased 9.4% for the three months ending November 2013 as compared to the same period in 2012. The full-year results for 2013 will be reported in February.

      The Blackbaud Index provides the most up-to-date information on charitable giving today. Tracking over $12 billion in US-based charitable giving, the Index is updated on the first of each month (or the next business day) and is based on a three-month moving average of year-over-year percent change. Featuring overall and online giving, the Index can be viewed by size and subsets of the nonprofit industry via an interactive online chart. The Index now features a fundraising benchmark calculator that will allow users to easily chart their own results against the Index, and historical data to provide a fuller view of charitable giving.

      To access The Blackbaud Index, subscribe to monthly email or text alerts, read about the methodology, or access special reports, visit www.blackbaud.com/blackbaudindex.

      About Blackbaud
      Serving the nonprofit and education sectors for 30 years, Blackbaud (NASDAQ: BLKB) combines technology and expertise to help organizations achieve their missions. Blackbaud works with more than 29,000 nonprofit customers in over 60 countries that support higher education, healthcare, human services, arts and culture, faith, the environment, independent K-12 education, animal welfare and other charitable causes. The company offers a full spectrum of cloud-based and on-premise software solutions and related services for organizations of all sizes including: fundraising software, online fundraising software, event fundraising software, eMarketing, social media, advocacy, constituent relationship management (CRM), analytics, financial management and vertical-specific solutions for ticketing, school management, and more. For more information, visit www.blackbaud.com.

      Media Contact

      Melanie Mathos
      Blackbaud, Inc.
      843.216.6200 x3307
      media@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this press release are forward-looking statements which are subject to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. Important factors that could cause actual results to differ materially from Blackbaud’s expectations expressed in this press release include the following: management of integration of acquired companies and other risks associated with acquisitions; general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel, including our new CFO; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organizations; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. Blackbaud assumes no obligation and does not intend to update these forward-looking statements, except as required by law. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

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