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      Monthly Archives: June 2015

      A Closer Look at the Online Fundraising Impact of #GivingTuesday in the United States

      Blackbaud’s report provides the most in-depth analysis of online giving trends associated with this global day of giving

      Charleston, S.C. (June 17, 2015) – Blackbaud, Inc. (NASDAQ: BLKB), a leading global provider of software and services for the nonprofit, charitable giving and education communities, today released a #GivingTuesday Trends Report providing online giving trends from more than 4,300 nonprofit organizations representing $55.6 million in online fundraising since 2012 that took place on #GivingTuesday.

      #GivingTuesday was founded in 2012 by New York’s 92nd Street Y in partnership with the United Nations Foundation. This global day of giving has followed Black Friday and Cyber Monday for the past three years on the Tuesday after Thanksgiving in the United States and this movement has now engaged more than 10,000 organizations worldwide. Blackbaud is a founding partner of #GivingTuesday and has tracked the online giving trends of U.S. organizations since its inception.

      “We have certainly seen a lot of online giving growth during #GivingTuesday, the double-digit growth rates are impressive, but it’s also helpful to know where the giving is going,” said Steve MacLaughlin, presenter of the #GivingTuesday Trends report and director of analytics at Blackbaud. “For the first time through this report, we’re able to provide directional information about what types of nonprofit organizations have been receiving donations on #GivingTuesday.”

      The report’s focus was to measure online giving during #GivingTuesday as this represents the best snapshot of what happened the day of the event. In 2012, most of the online giving on #GivingTuesday was concentrated among nonprofits in the Medical Research, Human Services, and International Affairs sectors. By 2014, giving had shifted towards Faith-based, Higher Education, and Healthcare organizations.

      Key findings from the #GivingTuesday Trends report:

      • #GivingTuesday has had double-digit year-over-year growth in online donations since 2012.
      • Large nonprofits received the most donations on #GivingTuesday but this trend is shifting.
      • Faith-based nonprofits now receive the largest percentage of #GivingTuesday online donations.
      • Online average gift amounts exceed $100 for most nonprofits on #GivingTuesday.
      • About 17% of online donation form views on #GivingTuesday 2014 were on a mobile device.

      “When we launched #GivingTuesday in 2012, we had a big ambition. We wanted to create, in the words of one of our early advisers and supporters, “an opening day for the giving season,” said Henry Timms, executive director of 92nd Street Y. “We think this is just the start for #GivingTuesday. Every year we are seeing more creative and impactful campaigns and collaborations; #GivingTuesday has grown because so many people seized the idea and found approaches to make it meaningful for their organizations, their communities, or their businesses.”

      This report provides additional information and insight into the impact of #GivingTuesday, helping nonprofit organizations better strategize and prepare their campaigns leading up to the actual day of giving. The findings in the report are based on giving data from 4,396 nonprofit organizations representing $55.6 million in online fundraising that took place on #GivingTuesday during 2012, 2013, and 2014. There was also $6.6 million in online fundraising data used from 2011 in order to benchmark pre-#GivingTuesday donations. To be included in the analysis, these organizations needed to have at least one online donation on #GivingTuesday in 2012, 2013, or 2014.

      Learn more about #GivingTuesday’s online trends by downloading a copy of the report at www.blackbaud.com/givingtuesday.

      About Blackbaud
      Serving the nonprofit, charitable giving and education communities for more than 30 years, Blackbaud (NASDAQ:BLKB) combines technology solutions and expertise to help organizations achieve their missions. Blackbaud works in over 60 countries to support more than 30,000 customers, including nonprofits, K12 private and higher education institutions, healthcare organizations, foundations and other charitable giving entities, and corporations. The company offers a full spectrum of cloud and on-premise solutions, and related services for organizations of all sizes, including nonprofit fundraising and relationship management, eMarketing, advocacy, accounting, payment and analytics, as well as grant management,corporate social responsibility, education and other solutions. Using Blackbaud technology, these organizations raise, invest, manage and award more than $100 billion each year. Recognized as a top company, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada,  Ireland and the United Kingdom. For more information, visit www.blackbaud.com.

      Media Contact
      Nicole McGougan
      Public Relations
      843.654.3307
      nicole.mcgougan@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties, including statements regarding the introduction of new products and product features, as well as the expected benefits of the new products and product features. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

      Millions of MapMyFitness Users can Turn Workouts into Funds Raised for Charity with everydayhero’s #iworkoutbeCAUSE Challenge

      Charleston, S.C. (June 15, 2015) – EverydayheroTM, a Blackbaud, Inc. (NASDAQ: BLKB) company and innovative online giving platform, will empower MapMyFitness users to make their workouts count for the charities or causes closest to their hearts by participating in the #iworkoutbeCAUSE 30-Day Charity Challenge beginning June 16.

      Building on MapMyFitness and everydayhero’s existing integration, the #iworkoutbeCAUSE Charity Challenge will allow more than 22 million U.S. MapMyFitness users to make all of their sweat, calories and time spent exercising count by simultaneously raising funds for more than 1.2 million different charities.

      Major prizes will benefit both the winning participants and the causes they support with a first prize offering of a $2,000 charity donation and $500 Under Armour Gift Card. To be eligible to win, participants need to sign in to MapMyFitness, join the challenge, raise at least $150 for their charity through their everydayhero fundraising page, and log 12 workouts of 20 minutes or more.

      The #iworkoutbeCAUSE Charity Challenge will combine workouts and fundraising to empower runners, riders, swimmers and anyone else doing an activity on MapMyFitness to give their perspiration some purpose and dedicate their effort to the charity they care about.

      “It’s a really exciting first step toward bringing wellness and giving closer together,” says Simon Lockyer, everydayhero’s Global Marketing Director, “Everydayhero’s vision has always been to make giving to charity easier, more enjoyable and a part of people’s everyday lives. Our integration with MapMyFitness in 2014 helped us start to make that a reality, and now our #iworkoutbeCAUSE challenge is truly empowering people all over the country to give back while simply doing something they already love doing – working out.”

      The everydayhero #iworkoutbeCAUSE 30-Day Charity Challenge begins June 16 and is open to anyone over 18 years of age residing in the U.S with a MapMyFitness account. To join the challenge visit, www.mapmyfitness.com/challenges/iworkoutbecause.

       

      About Blackbaud
      Serving the nonprofit, charitable giving and education communities for more than 30 years, Blackbaud (NASDAQ: BLKB) combines technology solutions and expertise to help organizations achieve their missions. Blackbaud works in over 60 countries to support more than 30,000 customers, including nonprofits, K12 private and higher education institutions, healthcare organizations, foundations and other charitable giving entities, and corporations. The company offers a full spectrum of cloud and on-premise solutions, and related services for organizations of all sizes, including nonprofit fundraising and relationship management, eMarketing, advocacy, accounting, payment and analytics, as well as grant management, corporate social responsibility, education and other solutions. Using Blackbaud technology, these organizations raise, invest, manage and award more than $100 billion each year. Recognized as a top company, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, Ireland and the United Kingdom. For more information, visit www.blackbaud.com.

      About MapMyFitness
      As a product of the Under Armour Connected Fitness Business Unit, the MapMyFitness suite of mobile apps and websites continues to build the world’s largest digital fitness community by providing interactive tools to make fitness social, simple and rewarding. The flagship consumer brands – MapMyRun, MapMyRide, and MapMyWalk – are among the most popular apps on iOS and Android and the cloud-based platform has been supporting millions of users since it launched in 2007. MapMyFitness is an open platform, seamlessly integrating with more than 400 fitness tracking devices, sensors and wearables. Headquartered in Austin, Texas, MapMyFitness has over 100 employees and offers integrated marketing and advertising solutions, premium consumer subscription products, and a SaaS platform that helps partners of any size tap into advanced fitness tracking technology, workout database, nutritional data, calorie calculators, and 160+ million of the best running, cycling and walking routes around the world. For more information visit www.mapmyfitness.com. MapMyFitness is an Under Armour company.

      Media Contact

      Nicole McGougan
      Public Relations
      843-654-3307
      nicole.mcgougan@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks related to our dividend policy and share repurchase program, including potential limitations on our ability to grow and the possibility that we might discontinue payment of dividends; risks relating to restrictions imposed by the credit facility; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

      New Customer Wins Drive Luminate CRM Growth

      Blackbaud’s fundraising and relationship management solution again selected to improve engagement, fundraising operations and to streamline IT costs

      Charleston, S.C. (June 11, 2015) – Blackbaud, Inc. (NASDAQ: BLKB), a leading global provider of software and services for the nonprofit, charitable giving and education communities, today announced The Aspen Institute and Lupus Foundation of America have chosen Luminate CRM, the company’s acclaimed fundraising and relationship management solution designed exclusively for nonprofits on the Salesforce1 Platform.

      Luminate CRM addresses a variety of important nonprofit objectives, including effective program and mission management, multi-channel constituent engagement and database consolidation. “Blackbaud’s ability to provide a flexible solution that includes peer-to-peer and other fundraising, relationship management and integrated online marketing made Luminate CRM the right choice as it provides us the total solution,” said Donna Grogan, vice president of Development & Fundraising at Lupus Foundation of America.

      A growing number of nonprofit organizations are turning to Luminate CRM for greater productivity, flexibility, accessibility and organizational insights. “We performed an extensive analysis of the nonprofit solutions in the market before making a decision,” said Loraine Przybylski, director of development at The Aspen Institute. “The flexibility of the platform, combined with Blackbaud’s nonprofit expertise, made Luminate CRM the obvious choice for us.”

      “The increasing velocity of Luminate CRM adoption and positive customer feedback we’re hearing affirms the investments we’ve made in innovation, integration and quality,” said Chris Krackeler, Blackbaud’s vice president and general manager, Luminate. “We look forward to seeing nonprofits using our product built on the Salesforce1 Platform achieve dramatically better results by adopting this solution.”

      Luminate CRM is designed for mid-size to large organizations looking to extend their Salesforce solution with nonprofit-optimized fundraising, marketing and program management capabilities. To learn more about Luminate CRM, visit www.blackbaud.com/LCRM.

      About Blackbaud
      Serving the nonprofit, charitable giving and education communities for more than 30 years, Blackbaud (NASDAQ:BLKB) combines technology solutions and expertise to help organizations achieve their missions. Blackbaud works in over 60 countries to support more than 30,000 customers, including nonprofits, K12 private and higher education institutions, healthcare organizations, foundations and other charitable giving entities, and corporations. The company offers a full spectrum of cloud and on-premise solutions, and related services for organizations of all sizes, including nonprofit fundraising and relationship management, eMarketing, advocacy, accounting, payment and analytics, as well as grant management,corporate social responsibility, education and other solutions. Using Blackbaud technology, these organizations raise, invest, manage and award more than $100 billion each year. Recognized as a top company, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada,  Ireland and the United Kingdom. For more information, visit www.blackbaud.com.

      Media Contact
      Nicole McGougan
      Public Relations
      843.654.3307
      nicole.mcgougan@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties, including statements regarding the introduction of new products and product features, as well as the expected benefits of the new products and product features. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; uncertainty regarding increased business and renewals from existing customers; continued success in sales growth; management of integration of acquired companies and other risks associated with acquisitions; risks associated with successful implementation of multiple integrated software products; the ability to attract and retain key personnel; risks associated with management of growth; lengthy sales and implementation cycles, particularly in larger organization; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

      The Blackbaud Index: Disaster Relief Donors Give Online First

      The Blackbaud Index today reported that overall charitable giving to nonprofits increased 1.5% and online giving increased 12.6% for the three months ending April 2015 as compared to the same period in 2014.

      An important finding in the April 2015 data was the impact of the Nepal Earthquake on giving. On April 25, a 7.8 magnitude earthquake struck Nepal and killed more than 8,000 people while injuring another 19,000. Online giving continues to be the first-response channel of choice for donors following a disaster and it tends to spike within three to four days of the event, and this was true for the Nepal Earthquake.

      As reported in the 2014 Charitable Giving Report, overall giving grew 2.1% while online giving grew 8.9% for the full year 2014 compared to the full year 2013. Learn more about charitable giving trends in 2014 and gain additional insight from nonprofit industry experts by downloading the report at www.blackbaud.com/charitablegiving.

      The Blackbaud Index provides the most up-to-date information on charitable giving today. Tracking more than $16 billion in US-based charitable giving, the Index is updated on the first of each month (or the next business day) and is based on a three-month moving average of year-over-year percent change. Featuring overall and online giving, the Index can be viewed by size and subsets of the nonprofit industry via an interactive online chart. The Index also features a fundraising benchmark calculator that allows users to easily chart their own results against the Index and historical data to provide a fuller view of charitable giving.

      To access The Blackbaud Index, subscribe to monthly email or text alerts, read about the methodology, or access special reports, visit www.blackbaud.com/blackbaudindex.

      About Blackbaud
      Serving the nonprofit, charitable giving and education communities for more than 30 years, Blackbaud (NASDAQ: BLKB) combines technology solutions and expertise to help organizations achieve their missions. Blackbaud works in over 60 countries to support more than 30,000 customers, including nonprofits, K12 private and higher education institutions, healthcare organizations, foundations and other charitable giving entities, and corporations. The company offers a full spectrum of cloud and on-premise solutions, and related services for organizations of all sizes, including nonprofit fundraising and relationship management, eMarketing, advocacy, accounting, payment and analytics, as well as grant management, corporate social responsibility, education and other solutions. Using Blackbaud technology, these organizations raise, invest, manage and award more than $100 billion each year. Recognized as a top company, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada, Ireland and the United Kingdom. For more information, visit www.blackbaud.com.

      Media Contact

      Nicole McGougan
      Public Relations
      843.654.3307
      nicole.mcgougan@blackbaud.com

      Forward-looking Statements
      Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: general economic risks; risks associated with our products and services capability to provide online giving experiences; risks related to uncertainty regarding market acceptance of products and services, including the adoption of online fundraising; risks associated with the capability of our products and services to aggregate data from multiple external sources and the ability to successfully use those aggregations, including those aggregations related to a unique Giving Footprint; the ability to achieve success in fundraising initiatives; risks associated with successful implementation of multiple integrated software products; delays or interruptions in hosted services; failure to securely collect, store and transmit personal information and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at www.sec.gov or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

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