Blackbaud University Day – The Express Path to Becoming a Blackbaud Power User

We can’t wait to see you at bbcon 2017, the premiere tech gathering for organizations and change agents driving social good, on October 17-19 at the Baltimore Convention Center!

Want to get even more out of your bbcon 2017 experience? Join us early for Blackbaud University Day on October 16 to accelerate your learning and build your skills with focused instruction, deep-dive training, and practical demonstrations to help you get the most impact from your Blackbaud solutions.

We’ve received such great feedback on our bbcon Learn Lab sessions that we decided to take things up a notch so that everyone can participate. University Day is the new pre-conference day dedicated to Blackbaud University training. The day will be filled with Learn Lab sessions and Nonprofit Workshops  — whether it’s product training to build your skills or workshop-based courses to expand on your industry knowledge, there is something for everyone.  Be sure to check out the session listings and descriptions on the conference website.

Blackbaud University Day is also a great value, you’ll receive $600 worth of training for just $325. Take advantage of early-bird pricing and add University Day to your bbcon 2017 registration.

Meet our instructors and follow along on The Road to Blackbaud University Day in our Community blog series.

(Blackbaud University Day courses and times are subject to change. Please read descriptions carefully as some sessions have workstations in place and others require you to bring your own laptop.)

Blackbaud to Acquire Leading Charity Crowdfunding Platform JustGiving

Acquisition to extend Blackbaud’s offerings for peer-to-peer fundraising to drive more charitable giving

Charleston, S.C. (June 26, 2017) – Blackbaud, Inc. (NASDAQ: BLKB), the world’s largest cloud software company powering nonprofits and other social good organizations, today announced that it has entered into an agreement to acquire United Kingdom-based online fundraising services provider JustGiving™, whose online social giving platform has played a powerful role in the growth of peer-to-peer fundraising.

Under the purchase agreement for the transaction, Blackbaud has agreed to acquire all of the outstanding equity interests of JustGiving for an aggregate purchase price of £95 million, subject to certain adjustments. The closing of the transaction is anticipated to occur at the conclusion of a customary regulatory review in the U.K. Blackbaud expects to finance the acquisition with cash on hand and borrowings under its existing credit facility.

The acquisition comes as social and mobile giving continue to grow and fundraising driven by individual supporters rallying others in their networks (referred to as “peer-to-peer fundraising” in the sector) plays a significant and growing role in charitable giving. JustGiving has been a leader in peer-to-peer fundraising for both nonprofit organizations as well as individuals (also known as personal crowdfunding), with people in 164 countries raising over $4.5 billion for good causes through its online platform since 2001.

“Today, people are willing to do more than ever before to support causes they care about, but they want to do it on their own terms,” said Jerry Needel, president and general manager of Blackbaud Consumer Solutions. “To put their passion into action, they need technology that gives them the power to connect with other change agents and organizations. Bringing JustGiving into the Blackbaud family reinforces our strong commitment to catalyzing the impact of individual change agents. It’s also part of our commitment to helping social good organizations navigate and respond to key shifts in giving behavior.”

The acquisition will enhance Blackbaud’s capabilities to serve both individual donors and nonprofits, expanding the peer-to-peer fundraising capabilities Blackbaud offers today through TeamRaiser® and everydayhero®, which are used by leading nonprofit organizations to connect their causes to the individuals who support them. The acquisition will also add a new personal crowdfunding capability that can be rolled out in the U.S. and elsewhere, as well as position Blackbaud to better serve the U.K. market, where it has operated for more than two decades, and where JustGiving is a fundraising leader.

“As a software leader exclusively focused on innovation that drives social good, it’s in our DNA to respond to and anticipate changes in the way people give and connect with causes,” said Mike Gianoni, president and CEO of Blackbaud. “This is an exciting next step in our commitment to delivering modern, mobile-first, integrated cloud technology that powers social good. Together, JustGiving’s proven crowdfunding expertise and Blackbaud’s cloud solutions, customer base and leadership in the social economy are a powerful, unmatched combination that will ultimately forge deeper and more effective connections between people and the causes they support. This is the kind of innovation it takes to build a better world.”

Anne-Marie Huby, co-founder and managing director of JustGiving, said: “Social, mobile and the rise of crowdfunding combined are transforming the way people give, and the pace of change is unprecedented. By bringing together JustGiving’s community and social platform with Blackbaud’s unrivalled expertise and capabilities, we will be better able to help great causes reach more people and raise more money, more effectively and intelligently than ever before.”

The two companies have entered into a definitive acquisition agreement as of Friday, June 23, which will undergo a customary regulatory review in the U.K. The transaction is anticipated to close later this year, and the two companies will determine their full integration strategy at that time.

JustGiving is headquartered in London, U.K. Blackbaud is headquartered in Charleston, South Carolina with operations around the globe, including in London. JustGiving staff are expected to transition to Blackbaud following the completion of the customary regulatory review and become part of Blackbaud’s London-based International Markets Group, led by Jerome Moisan, senior vice president and president of Blackbaud’s International Markets Group.

About Blackbaud
Blackbaud (NASDAQ: BLKB) is the world’s leading cloud software company powering social good. Serving the entire social good community—nonprofits, foundations, corporations, education institutions and individual change agents—Blackbaud connects and empowers organizations to increase their impact through software, services, expertise and data intelligence. The Blackbaud portfolio is tailored to the unique needs of vertical markets, with solutions for fundraising and relationship management, digital marketing, advocacy, accounting, payments, analytics, school management, grant management, corporate social responsibility, and volunteerism. Serving the industry for more than three decades, Blackbaud is headquartered in Charleston, South Carolina, and has operations in the United States, Australia, Canada and the United Kingdom. For more information, visit

About JustGiving
JustGiving is the world’s most trusted social platform for giving, enabling over 22 million people to raise over $4.5 billion for over 26,000 charities since launching in 2001. As a tech-for-good company, JustGiving develops world-class technology and innovative tools to fulfil its mission to connect people with the causes they care about. By making giving more simple, social and rewarding, JustGiving helps all causes, charities and people in need to reach more people and raise more money. For more information, visit

Media Contact

For inquiries inside of the UK:
0207 554 1784

For all other inquiries:
Sylvia Baker
Porter Novelli for Blackbaud

Forward-looking Statements
Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements that involve a number of risks and uncertainties, including statements regarding expected benefits of products and product features. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: management of integration of acquired companies and other risks associated with acquisitions; uncertainty regarding increased business and renewals from existing customers; risks inherent in the expansion of our international operations; defects or delays in our cloud-based solutions and hosting services; the ability to attract and retain key personnel; risks related to data security and data privacy; technological changes that make our products and services less competitive; and the other risk factors set forth from time to time in the Securities and Exchange Commission filings for Blackbaud, copies of which are available free of charge at the Securities and Exchange Commission’s website at or upon request from Blackbaud’s investor relations department. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc.

Donations Grew 1.4% to $390 Billion in 2016, Says ‘Giving USA’

Environmental and conservation causes, the arts, and international aid were among the strongest draws for donor dollars last year, according to the latest “Giving USA” review.

Charitable giving hit a record high for the third straight year in 2016, reaching $390.1 billion, according to “Giving USA,” an annual study that estimates American philanthropy. However, donations rose at a slower rate than in recent years — 1.4 percent — as key economic indicators grew modestly and a divisive election season sowed uncertainty.

Giving from living individuals, which for years has made up more than 70 percent of donations, rose to $281.9 billion, a 2.6 increase from 2015. That growth rate, though modest compared to recent years, helped offset a 10 percent loss in giving from bequests, which totaled $30.4 billion last year.

Foundation and corporate giving saw modest gains, with each increasing by a little more than 2 percent, to $59.3 billion and $18.6 billion, respectively.

Giving by foundations is the highest it’s been, according to the report, even after adjusting for inflation, but companies have yet to reach a prerecession high of $18.7 billion in donations, set in 2005. That might be explained by a shift in thinking about corporate philanthropy, said Una Osili, director of research at Indiana University’s Lilly Family School of Philanthropy, which conducted the study for the Giving Institute.

In their philanthropy plans, some companies have focused more heavily on sponsorships, cause marketing, and volunteering opportunities for employees, which aren’t captured in “Giving USA” data, Ms. Osili said.

Slow Growth

Giving appears to have been affected by slower growth in key metrics like disposable income and personal consumption that are closely linked to philanthropy. Stock-market performance was strong in the final weeks of 2016, but market results were more mixed the rest of the year, which may have also reined in donors.

Last year “didn’t look like such a robust year” for economic measures tied to giving, Ms. Osili said.

Political and economic uncertainly may have also influenced giving in a year marked by a raucous U.S. election campaign and disruptive world events like Britain’s vote to leave the European Union. Still, Ms. Osili said it’s hard to know exactly what impact the elections or any one event had on giving.

Total giving represented 2.1 percent of gross domestic product last year, the same proportion as the previous two years but slightly above the 1.9 percent average for the past 40 years.

The overall growth rate in “Giving USA” is close to a February 2017 estimate by fundraising-software company Blackbaud, which reported that giving grew 1 percent last year.

Read the full article

Giving USA Reports On 2016 Giving

Originally appeared in The AgitatorTom Beldford

Giving USA has released its annual study on giving, reporting that for 2016 all giving rose to $390.1 billion, or 1.4% over 2015 (inflation adjusted). That represents 2.1% of gross domestic product, slightly above the 1.9% average of the past 40 years. Here’s the giving by source:

And here’s the giving by sector:

I have to believe the strong growth for environment and animal welfare is ‘thanks’ to Donald Trump’s emergence as a genuine contender and eventual election last year (seems so long ago!).

I note that giving from ‘living individuals’ rose 2.6% over 2015, while giving from bequests declined 10%. What happened to that giant wealth transfer fundraisers were expecting?

Longer living Seniors and Boomers? I can see that possibly delaying bequests. But a 10% decline? I suspect fundraisers simply aren’t giving sufficient focus to planned giving. Recall last week I reported the Bloomerang finding that only 28% of the 600 nonprofits they surveyed made donors aware in the previous quarter of planned giving opportunities.

Time to rethink your commitment to soliciting bequests?


P.S. Giving USA is a project of The Giving Institute and the Indiana University Lilly Family School of Philanthropy. Blackbaud’s Steve MacLaughlin describes the annual report in this video. And you can order here, including a free executive summary.

Read the full article

How to Build a Stronger Nonprofit Marketing Plan to Reach More Donors

Originally appeared on Software Advice; Andrew Friedenthal

Andrew Friedenthal, market analyst for the technology reviews company Software Advice: “I’m relatively new to writing about the nonprofit field, so I needed to talk to an expert in order to create this article about nonprofit marketing. That’s where Blackbaud and Catherine LaCour came in. As a major vendor in the field of charity-focused software, Blackbaud is an amazing resource for nonprofit workers, with an emphasis on seeing that their software contributes to the larger social good. As the head of the Blackbaud Institute for Philanthropic Impact, an initiative that sets Blackbuad apart from other similar vendors, Catherine was able to speak to the specific challenges faced by nonprofit marketing teams. Her insight was crucial for helping me understand how marketing functions in the charitable world, and how much it relies on telling potential donors about a nonprofits’ success stories (how money raised goes to doing good in the world). This was an important piece of advice for the article that helped shape and strengthen its final form.”


Most people working in the nonprofit field aren’t in it for the money. Instead, they’ve given their time and energy over to helping make the world a better place.

Unfortunately, changing the world doesn’t come cheap.

That’s why nonprofit organizations need to be able to raise money from donors, so that they can keep their doors open and continue their charitable missions.

That’s easier said than done, though. It takes careful planning, a clearly defined mission and the ability to make the case for your cause to a wide variety of people.

Oh, and it requires one more thing—marketing. Many nonprofits don’t have the ability to hire a professional marketing department, though, and may find the task to be difficult or overwhelming.

Marketing ain’t easy
This article will help lighten that burden by giving you tips on how to create a solid nonprofit marketing plan that will earn your organization more donors.

Tell Your Story

The key to successful marketing is the art of storytelling. The most successful brands in the world all have a story inherently associated with them—Apple represents a story of progress and innovation, Disney is a story of family entertainment, Nike a story of athletic achievement etc.

Fortunately for nonprofits, this is one place where they actually have an advantage over for-profit businesses. Even the most die-hard fans of Apple, Disney and Nike recognize that the companies are in business to make money.

Nonprofits are in the business of doing good in the world, and can tell a story that will resonate with potential donors on a deep, emotional level.

Catherine LaCour, senior vice president of marketing at charity-focused software vendor Blackbaud and head of the Blackbaud Institute for Philanthropic Impact, advises that you:

“Inspire your audience through stories of your mission in action—tell them about the child who didn’t go hungry because s/he got a meal, the person who had a bed to sleep in for a night, the patient who received life-saving care, etc.”


You can then use these stories to raise money from donors: “Stories will connect potential donors with your mission,” she says. “They will clearly show how the money and their efforts, are being used to make that impact.”

It’s much easier to ask for money when you can demonstrate, through storytelling, how that money will be put to use to better the world.

According to Brian Sooy, president of marketing strategy company Aespire, when reaching out to a potential donor you need to consider “that person, the change you’re asking them to make and the promise you’re making to them.”

“Inspire them, engage them, give them a story worth sharing,” he says. “Tell them why you need them to be part of the solution, and be grateful when they are.”



 However, Trey Gordner, founder of digital marketing firm Koios, warns that you also need to tailor that story to multiple audiences: “Most nonprofits have at least three audiences: program participants, donors and volunteers.”

“Each of them are coming to your organization for a different reason,” he says. “It’s important to understand how people find out about you, what they want to know about you and what would prompt them to get involved.”

Of course, once you’ve crafted your story, you need to think about the next step—where to tell it.

Master Social Media and Analytics

The biggest marketing challenge faced by nonprofits is a lack of resources. Fortunately, in today’s world, successful marketing doesn’t require you to buy an ad during the Super Bowl. Even the smallest nonprofit has free access to Twitter, Facebook and other social media platforms.

Indeed, according to LaCour, “With social media, everyone has the chance to potentially go viral—no matter their size.”

Sharing your story via social media gives you an opportunity to go as viral as much as bigger organizations.

However, a social media strategy alone doesn’t give you the necessary insight to further refine your story and reach out to your specific target audiences. For that, you need to analyze your data, a task that you may need inexpensive marketing software to help you accomplish.



As LaCour notes, “Data shapes our world, how we perceive it, and the way we interact with it. Data connects us all. That’s why it’s more important than ever that nonprofits use smart data to better engage with their supporters.”

You need to be able to analyze your data to know what kinds of social media posts and email communications are successfully resonating with your audiences and donors.

However, this doesn’t require a huge investment of time or money, and can allow you to refine your marketing campaigns in a way that makes a significant impact on your donations.

Nonprofits need to utilize tactics like this, which enable them to do more with less. Fortunately, the digital era makes that easier than ever.

Don’t Be Intimidated by Limited Resources

There are certain forms of marketing (such as inbound content marketing) that require a dedicated team or department. On a small budget, and without a marketing department, you aren’t going to be able to successfully accomplish these types of campaigns.

However, there are ways for nonprofits to succeed despite having limited money and few marketing resources. Let’s look at the common sources of intimidation for nonprofits:

Lack of money: Although you may not have a lot of money to spend on advertising, many companies provide free or cheap opportunities for nonprofits to get their message out.

As Trey Gordner notes, “The most generous of these is Google Ad Grants. Google provides $10,000 per month of in-kind advertising to 501(c)(3) organizations. That’s more than all but the biggest businesses spend, and you can use it to pop up as the first result for almost any search you want.”

No marketing department: Just because you don’t have a department full of content creators doesn’t mean that you can’t create simple marketing campaigns that engage donors. In addition to social media, you should have a regular email newsletter that will engage readers without constantly begging for money.

Ed Brancheau, CEO of Goozleology Digital Marketing, recommends “focusing on getting site visitors to sign up for newsletters or events. Don’t ask them for donations right away. Generally, every newsletter subscriber is worth $17 per year when done correctly.”


An example of a scholarship fund marketing email from Luminate Online Marketing

As a nonprofit, you’re also eligible for a number of discounts on software so that you can afford the tools that will help you shape your story, get that story out to the world and analyze your successes so you can refine your message in the future.

Next Steps

Now that you know more about the kind of marketing you need to be doing, and how software can help you, here’s some next steps to consider:

  • Email me at for more information. I’m happy to help you figure out what your own nonprofit marketing needs might be and to connect you to one of our software advisors for a free, no-obligation consultation

The Good and Bad News about Giving in the USA

Article originally appeared on The HuffPost; Steve MacLaughlin

Giving USA is the longest-running report of charitable giving in the United States and has been an important tool for nonprofit professionals to understand what is happening across the sector. The latest Giving USA report sheds light on philanthropy trends in the US from 2016. There is a mix of good and bad news in the report that is worth examining further.


First, let’s review some of the good news from Giving USA. The report estimates that total charitable giving in the United States was $390.05 billion. That was an inflation adjusted increase of 1.4% compared to 2015 and this increase aligns with Blackbaud’s Charitable Giving Report estimate of a 1% increase in giving.

Giving by individuals represented 72% of all charitable giving and increased roughly 2.6% compared to 2015. The report also notes that giving by corporations grew 2.3% and foundation giving increased 2.2%, when both are adjusted for inflation.

Giving USA also estimates giving across nine different categories of recipient organizations. For just the sixth time in the last 40 years, every single sub-sector had an increase in year-over-year giving. Environment and Animal Welfare organizations led the way with a 5.8% increase in charitable giving.


There is also some bad news for fundraising addressed in the latest Giving USA findings. For starters, while giving by individuals, foundations, and corporations increased, there was a significant decline in bequests. In 2016, there was a 10.1% drop in estate giving following many years of very large growth trends. In prior years, significant increases in bequests helped to boost overall giving.

While nonprofit organizations across nine categories each experienced positive growth in 2016, the overall growth trend was an anemic 1.4%. Religious organizations represent 32% of all giving, the largest of any sub-sector, but their giving only grew by 1.8%. Giving to Educational institutions only grew by 2.3% compared to two consecutive years of more than 8% growth. What does this trend mean for the billion dollar capital campaigns and education’s philanthropic arms race we’ve witnessed in the past few years?

Yes, there are more encouraging growth trends happening with environment and animal welfare, arts and culture, and international affairs nonprofits. But keep in mind that more money is given to education than all three of those sub-sectors combined. Nearly 77% of all charitable giving goes to religious, education, human services, foundations, and health organizations in the United States. That means all other groups are raising money from a smaller portion of the available fundraising pie.

Let’s forgo a discussion about the relationship between giving and gross domestic product. (It was 2.1% in 2016 — largely unchanged for decades now.) The more troubling statistic buried in the appendices of the Giving USA report is that individual giving as a percentage of disposable personal income has also been stuck at 2% for 40 years. When the mega gifts are set aside, a tremendous amount of giving is directly tied to disposable income.

The other curious finding by Giving USA was that individual-to-individual giving dropped 3.7% in 2016. The current “crowdfunding” craze currently captivating constituents commonly takes the form of individual-to-individual giving. Has the bubble burst on crowdfunding? Probably not and it is worth mentioning that crowdfunding isn’t new. There are examples of crowdfunding campaigns from 1914, long before the Internet was invented.


The state of fundraising has more questions than answers at the moment. Why is the growth rate in giving slowing despite a strong domestic economy and low unemployment rates? Does the increase in size and influence of donor advised funds help or harm the nonprofit sector? What happened to the promises of a giant generational wealth transfer that was predicted over a decade ago? What do proposed changes in government funding and policies mean for nonprofit organizations over the next year? What role does the massive student debt problem having on Millennials and their charitable giving? Will funding shift to social good organizations that do not rely on having a 501c3 tax status? We may not like the answers to some of these questions.

The data tells us that over the past decade there has been an overall decline in donors — both new and existing. We know that poor donor retention rates are a leading indicator of overall giving declines. Social media is not a savior and donor stewardship cannot be substituted. Outcomes need to be emphasized more by nonprofits than just outputs.

But we also know that some nonprofits are taking more risks, engaging supporters in new ways, and using more science to aid the art of fundraising. Not all nonprofits performance is a regression to the mean. The bright spots in the nonprofit sector are likely to teach us more than what’s not working. The future of fundraising will require risk, innovation, and a drive to move beyond the status quo.

[New eBook] Fundraising Matters: Building a Culture of Philanthropy

Released under the Blackbaud Institute of Philanthropic Impact, this fifth annual installment in the popular npEXPERTS eBook series brings together 10 of the brightest minds in social good to share their unique perspectives on creating a culture of philanthropy—one in which executives, board members, accountants, marketers, and everyone in between understand the importance of your organization’s fundraising success and how they can contribute to it within their unique roles. Experts and topics include:

1.) Beth Kanter (Beth’s Blog) – Marketing
2.) Anne Wallestad (BoardSource) – Board of Directors
3.) Linda Wood (Evelyn and Walter Haas Jr. Fund) – Leadership
4.) Katrina VanHuss (Turnkey) – Peer to Peer
5.) Andrea McManus (ViTreo) – Development
6.) Jann Schultz (Project Hope) – Analytics
7.) Cheryl Contee (Fission & – Social
8.) Wendy Watson-Hallowell (Belief Works) – Outcomes
9.) Pamela Barden (PJ Barden Inc) – Programs
10.) Russell Pomeranz (Claverack Advisory Group) – Finance

Download your copy of npEXPERTS – Fundraising Matters: Building a Culture of Philanthropy.  For more information about this eBook, check out the latest npENGAGE blog from Ashley Thompson, managing director of the Blackbaud Institute.

Blackbaud Announces New Credit Facility with an Extended Term

Charleston, S.C. (June 5, 2017) – Blackbaud (NASDAQ: BLKB), the world’s leading cloud software company powering social good, today announced that it entered into a new credit facility on June 2 in the aggregate amount of $700 million, including a $300 million senior secured term loan and a $400 million senior secured revolving credit facility with capacity to incrementally expand the facility by an additional $200 million or a greater amount determined by a pro forma net leverage ratio test, subject to certain terms and conditions. Blackbaud borrowed $300 million under the term loan and $110 million under the revolving loan, which was used to repay in full Blackbaud’s indebtedness under its existing credit facility, pay certain fees and expenses that were incurred in connection with the new credit facility and for other general corporate purposes. The new credit facility, which matures on June 2, 2022, replaces the existing credit facility entered into in 2014.

Merrill Lynch, Pierce, Fenner & Smith Incorporated, PNC Capital Markets LLC, Wells Fargo Securities, LLC and Regions Capital Markets, a division of Regions Bank, acted as Joint Lead Arrangers and Joint Bookrunners on the financing.

“Our success in executing the strategy we laid out in 2014 caused us to ‘outgrow’ the existing credit facility as our free cash flow will have increased by 32 percent from 2014 through 2017, despite having become a full cash tax payer during this period,” said Tony Boor, Blackbaud’s executive vice president and chief financial officer. “The credit markets remain strong for companies with solid financial performance and we took advantage of this market as our existing credit facility would have expired within two years. We’ve entered into a facility that is designed to grow with our business and offers us greater flexibility as we pursue our long term aspirational goals.”

“The new facility provides Blackbaud with lower capital costs, an extended maturity and increased borrowing capacity for continued execution against our strategic priorities,” said Mike Gianoni, Blackbaud president and CEO. “It also gives us the operational and financial flexibility needed for delivering on our commitment to bring customers unmatched, forward-looking innovation as we grow, expand our total addressable market and invest in our business in accordance with our four-prong strategic plan.”

About Blackbaud
Blackbaud (NASDAQ: BLKB) is the world’s leading cloud software company powering social good. Serving the entire social good community—nonprofits, foundations, corporations, education institutions, and individual change agents—Blackbaud connects and empowers organizations to increase their impact through software, services, expertise, and data intelligence. The Blackbaud portfolio is tailored to the unique needs of vertical markets, with solutions for fundraising and relationship management, digital marketing, advocacy, accounting, payments, analytics, school management, grant management, corporate social responsibility, and volunteerism. Serving the industry for more than three decades, Blackbaud is headquartered in Charleston, South Carolina and has operations in the United States, Australia, Canada and the United Kingdom. For more information, visit

Investor Contact
Mark Furlong
Director, Investor Relations

Media Contact
Nicole McGougan
Public Relations

Forward-looking Statements
Except for historical information, all of the statements, expectations, and assumptions contained in this news release are forward-looking statements which are subject to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. These statements involve a number of risks and uncertainties. Although Blackbaud attempts to be accurate in making these forward-looking statements, it is possible that future circumstances might differ from the assumptions on which such statements are based. In addition, other important factors that could cause results to differ materially include the following: management of integration of acquired companies; uncertainty regarding increased business and renewals from existing customers; defects or delays in our cloud-based solutions and hosting services; continued success in sales growth; risks related to data security and data privacy; restrictions in our credit facility that may limit our activities, including dividend payments, share repurchases and acquisitions; and the other risk factors set forth from time to time in the SEC filings for Blackbaud, copies of which are available free of charge at the SEC’s website at or upon request from Blackbaud’s investor relations department. Blackbaud assumes no obligation and does not intend to update these forward-looking statements, except as required by law.

HR professionals talk value of company culture, recruitment

Peggy Frazier heads recruiting for Blackbaud, a Daniel Island-based tech firm whose software focuses on the nonprofit and education sectors. A few years ago, she was the only baby boomer among her millennial-filled team.

“I had to quickly learn how to work with them,” Frazier said.

Frazier said many recruiters complain that millennials are spoiled, entitled and demanding; others say they are tired of talking about this generation altogether. She said the mindset of not wanting to focus on millennials misses the point and, eventually, will hinder recruitment efforts.

Millennials — those born between 1980 and 2000 — will account for 50% of the workforce by 2020 and 75% by 2030. Frazier said every company needs to figure out how best to attract and work with millennials to excel in the coming years.

“They are the generation of ‘why.’ Purpose is important. … It’s going to be so important that you know how to attract these millennials to your organization versus all the others that are going to be wanting them as well,” said Frazier, Blackbaud’s vice president of global talent acquisition.

Frazier advocated for explaining the purpose behind a job or project to millennial employees. She said a company could put up a job post explaining that they need someone to lay bricks, or it could post one saying they need someone to help build a cathedral.

“That’s the purpose,” she said. “That’s what you’re trying to drive and that’s what’s going to help you attract the talent that you need to have your company be successful.”

Frazier said millennials also expect to have access to a company’s top leaders and flexibility in the workplace.

“They want to be able to work from anywhere, at any time that they want, so flexible work arrangements are important; and they don’t want their personal life to be segmented from their work life. … Change how you engage and make sure you have your benefits to support it,” Frazier said.

Blackbaud featured in Capterra’s School Admin Top 20 Report

Blackbaud, specific to our K-12 solutions, ranked 4th in Capterra’s Top 20 Most Popular School Administration Software infographic. There are more than 450 school admin solutions listed on Capterra, so being named to the Top 20 is no easy feat.

“Capterra released an infographic report that highlights the most popular school administration software on the market today,” said Rachel Wille, Senior Product Research Analyst at Capterra, a school management software research company. “The report is determined by a formula that includes the total number of users, total number of customers and social presence. Blackbaud had some of the highest social followers of software surveyed, which helped them place in the top 5.”