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      Georgia Tech Foundation Selects Blackbaud CRM to Power Its Development and Alumni Relations Programs

      With goals to improve constituent engagement, fundraising outcomes, and collaboration, the Georgia Tech Foundation (GTF) led an extensive CRM evaluation process for campus units including the Georgia Tech Office of Development, the Alexander-Tharpe Fund (A-T), and the Georgia Tech Alumni Association. GTF selected comprehensive yet customizable Blackbaud CRM™ for its leading analytics and proven professional services to help power its fundraising and alumni programs.

      “We chose to partner with Blackbaud because we trust that its comprehensive alumni and development CRM solution will help power the mission and future ambition of the Institute,” said Dwight Dozier, chief information officer at the Georgia Tech Foundation. “Blackbaud CRM stood out during the selection process because it provided a flexible cloud solution with proven results in development and alumni programs. Also important was selecting a technology partner that would provide a long-term vision and partnership for the university and Foundation.”

      Through the Blackbaud Success Assurance™ for Higher Education program, GTF completed a results-driven discovery assessment and review of Blackbaud CRM with a partial test run of its data. The program allowed GTF to experience firsthand and better understand Blackbaud’s solutions, as well as instilled confidence in a smooth implementation and future partnership.

      “By using the power of Blackbaud SKY to enable rapid innovation, Blackbaud CRM has already begun expanding its capabilities and driving increased fundraising success for our customers,” said Kevin McDearis, Blackbaud’s chief products officer. “As an alumnus of Georgia Tech, I am personally passionate about providing my alma mater the most comprehensive advancement solution.”

      Since 1932, GTF has fostered and managed gifts given in support of academic excellence in the spirit and traditions of the Georgia Institute of Technology. The Foundation is honored to be entrusted with this mission to promote the cause of higher education in the state of Georgia, receive and manage financial donations received by the Foundation for support and enhancement of the Institute, and assist the Institute in its role as a leading educational and research institution.

      For additional information about Blackbaud CRM for higher education institutions, visit www.blackbaud.com/blackbaudCRM or email CRM@blackbaud.com.



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